discuss the evening news with the highest ratings. Emmy-winning journalist Norah O'Donnell -- who most recently served as a co-host of CBS This Morning and a 60 Minutes correspondent -- brings eight years of experience with CBS News to the anchor chair, offering a weeknight survey of major news stories. The year-over-year comparison is of just one week from 2020, and it is of an extraordinary one at that: Not only was there the emerging national emergency but the Democratic primaries. By Loree Seitz | January 19, 2023 @ 12:01 PM. This material may not be published, broadcast, rewritten, or redistributed. (+1) 202-419-4300 | Main Things improved for ODonnell for the week of August 12, if only slightly. For the next two weeks (the weeks of July 29 and August 5), ODonnell continued to lose viewers in the double digits from the shows year-over-year each week. We're no exception, explains Shaylor. What's more important is how those numbers are different. For all the talk about CBS News head Susan Zirinsky booting the more-balanced Jeff Glor (whose last newscast was May 10) under the guise of low ratings, that move sure didnt appear to have paid off. Theres nothing in the long run that anyone can do about that. They were also down 13 percent in the critical 25-54 age demographic. He emails that the year-over-year drop-off for last week vs the same week in 2020 is a function of 2020 being so heavy rather than 2021 being so light.. It is popularly regarded as NBC Nightly News. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. For the comparable week of July 29, Glor had 5,537,000 to her 4,897,000. In its current season, "NCIS" has been averaging 12.2 million viewers in the live + same day ratings, making it TV's second-most-watched scripted series, behind only "The Big Bang Theory." It has remained a . Deadline is a part of Penske Media Corporation. Sign up for our NB Daily newsletter to receive the latest news. Katie Couric is opening up about her move from NBC to CBS back in 2006. And if you genuinely like Gayle King, you dont need two big anchors, you only need the one.. Look, when CNN began talking about Fusion data, they did so because the Nielsen metric that combined television viewership and Web readership made them look better. If you look at the work Katie did all through 2008, it was really strong and innovative and smart and original and competitively, I think she was terrific. In the latest TV show ratings, there was a three-day tie for the . The following week (the week of July 22), it was reported that CBS Evening News was down week-to-week, year-over-year, and fell short of delivering 5 million total viewers. For the year-over-year, the program had lost 16 percent of its total viewership. The passing of Walter Cronkite brings back memories of a time when the CBS Evening News not only dominated the ratings, but the news conversation as a whole. During President Biden's first 100 days in office, weekly full-day cable ratings for CNN and MSNBC have been trending down, according to statistics from ratings company Nielsen. After changing its name, adding a new co-host and moving to new digs, CBS Mornings isnt exactly looking bright in the ratings. major stations that broadcast evening news have been recording a monumental Now, not every Republican is an anti-Evening Newser. Because of the work schedules of Americans now, fewer and fewer people are able to get home by 6:30pm (or earlier in some markets). 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And its true that there is a general feeling among many on the right that the media as a whole is biased. The evening newscasts are not going to be changing the start time, so the audience is bound to decrease simply due to not being around to watch them. without much to do and a longing to know what is happening all around the world MixDex is supported by paid and affiliate links. evening news as even morning news shows are having increased viewership. This is another defining event, explains Adam Clayton Powell III, Director of Washington Programs at USC Annenberg Center on Communication Leadership & Policy and a veteran of CBS News. Legal Statement. There are many reasons for this: heres why the CBS Evening News is struggling in the ratings, how it can turn things aroundand why none of it is Katie Courics fault. 0 views, 1 likes, 0 loves, 1 comments, 0 shares, Facebook Watch Videos from CBS Evening News with Norah O'Donnell: Over the next 5-7 years, all 73. Market data provided by Factset. the anchor of "CBS Evening News," is now in third place in the ratings, . The most notable thing is she does a lot more features that are military-related, said Tyndall, who pointed to ODonnells upbringing in a military family. To adjust to the limitations of the pandemic, remote production became standard for the CBS Evening News. Up to 9% of Bird Fatalities are from a Collision. STUDY: TV News Shields Biden From Blame Over His Inflation Disaster, when former anchor Jeff Glor was delivering the news. Despite that loss, she still managed to have 5,119,000 viewers tune in (Glor had 5,665,000). Since then, the morning show's ratings have slipped from a total audience of 3.127 million viewers to 2.704 million viewers for the week of June 17, according to ratings data compiled by Nielsen. The final episode of "MASH" drew a record TV audience of more than 100 million Americans on this day in history, Feb. 28, 1983. And sure, it got panned by its competitors. Gayle King has really made a name for herself. A year after the start of the Covid-19 shutdowns, network evening news viewership fell to levels resembling pre-pandemic habits. Those numbers meant ODonnell continued the trend of failing to break five million total viewers. pandemic and the presidential election? For now, surging infection rates in several states suggest that viewership patterns for the nightly news will continue to develop in new ways. Couric, 64, spent 15 years at Today before announcing that she would be joining the CBS Evening News, becoming the first . There was a particular uptick in younger viewers, who are most desired by advertisers, with audiences between 25 and 54 years old increasing 12% on average from the prior week, according to Nielsen live-plus-same-day numbers. I think her instinct is to innovate and try new things., Tyndall agrees, and points to the Palin interview as part of the reason for the networks bump in the ratings at the end of 2008: You could argue the success at the end of last year was a result of buzz from the Palin interviews. For the same period a year earlier, World News Tonight averaged 9.92 million, NBC Nightly News was at 8.46 million and CBS Evening News posted 6.07 million. ", "People have discovered that at 6:30 p.m., they can turn to a trusted sourceand as a result have discovered [CBS] Norah ODonnell. It was also the first time since ODonnell took the helm, that the show didnt lose double digitsin the 25-54 bracket, also only down eight percent year-over-year for the total viewership. The broadcast's total viewers between mid-March and mid-June climbed an average of more than a million from last year. CBS Evening News: This is broadcasted by CBS, it has a viewership of about eight million people. Theres something else too and it relates to history. We've received your submission. watching the evening news has been revamped. The audience age of evening newscasts is on the rise (now over 60 years old), and the number of people watching the evening newscasts is on the decline. CBS Mornings represents CBSs latest attempt to get a morning newscast to work. 1980s, but it is high compared to the ones since the boom of online news. CBS was also down 17 percent in the critical 25-54 age demographic for that second week. In thinking about integration of a different kind, CBS News does seem to have one day perfected Sunday. Shipping 17. This latest iteration was, by the networks own admission, at least a bit less about hard news, though even its feature segments were a bit esoteric such as the first broadcast dipping into the world of grunge music. 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